The internet if full of millions of sources of information, some are correct, some (or many) are wrong. Some are boring and some are entertaining to watch.  How can students of natural sciences be able to step into the discussion of scientific information online and also, how can they themselves produce content that transfers facts as well as entertainment?

In this specific workpackage, we want to adress the topic of knowledge transfer from two different angles: From a sociological point of view and from the point of view of a professional media company.